Darling Style Merchants in The Urban List

The Urban List Melbourne did a write-up of us. Here's what they had to say. For the full article, go to The Urban List.


As soon as you set foot in Darling Style Merchants, you'll feel a warmth and positivity that is the signature of this brilliant lifestyle store. Founded by four inspiring women, Darling popped into our lives in 2014 and it's been kicking goals ever since.

If you're not stunned by the fabulous neon pink sign when you enter, you'll be revived by one of the certified 'Darlings' who will allow you to peruse the store at your leisure. Whether you're looking for that perfect gift, stylish interior pieces or maybe just a little bit of #treatyoself shopping, Darling will cater to you—just like Destiny's Child.

Even if you want to try on a garment (or 10!) you can hop into one of the private changing rooms and one of the gals will be on hand to help you with any styling requirements. Hello, stress-free/relaxing clothes shopping, we've missed you.

We love this little shopping haven and it's situated right next door to the brilliant Parlor Milkbar & Kitchen, so you know what that means... a sneaky little latte post shop. Go on, you know you want to.